Social media and video marketing workshop with Hume City Council
Simple video can give a local business website more clarity and trust. This Hume City Council workshop showed business owners how social media and video can support their website and online presence.
Helping local businesses use digital tools
For local businesses, digital tools work best when they connect back to a clear website. The Hume City Council workshop focused on social media planning and simple video that could support a business's online presence.
The workshop format kept the advice practical: business owners could ask questions about their own website, content and social channels.
Feedback from the session
"Thanks to Mauricio and Alan for the informative session last night. There are some tips that we can definitely use within our social media strategies." Greg Harasimowicz, Branch Manager at Horner.
What the workshop covered
The session walked through filming a short video on a mobile phone, building a simple 12-month social media plan and placing that content where it could support the website. Reach Digital also produced a sample video during the session to show what was possible without specialist equipment.
The sample video from the session
From the session
Practical website and content advice for business owners
- A short video filmed on a phone can still look professional with simple, even lighting.
- Plan what the video needs to say before filming, so editing stays simple.
- Set a 12-month plan for social media, so individual posts support a bigger picture.
- Use video on the website itself, not just on social channels, so it keeps working for visitors later.
Planning a clearer website for your service business?
Talk to Reach Digital about what your website needs to do next, for the customers you’re trying to reach now.